How to Use Shopify for Small Business

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Many businesses are making significant profits using Shopify. It is a website builder that allows you to build your business website, list your services and products, and manage all the inventory. In addition, you can also facilitate your drop shipping and accept debit and credit card payments. 

Besides placing your products, you can also use your knowledge and expertise to create websites for other business owners on the platform at a fee. Here is a guideline on using Shopify profitably for your small business

Create Your Shopify Store 

Shopify is an online website builder, so you can use it to make your e-commerce shop relatively easy and host it on the platform. Furthermore, you can process your clients’ debit and credit card transactions using Shopify payments. The best part is that you will only spend $29 to use this platform. However, more costly options include customers’ shipping rate calculations, detailed sales reports, and point-of-sale-terminal. 

However, it is advisable to research the products you want to sell and your customers since Shopify sells virtually anything. You can also choose e-commerce business ideas and apps facilitated by Shopify, which will come at an extra cost.

Set up Your Dropshipping Business 

Dropshipping is an online selling technique where you do not have to keep a stock inventory. Instead, you pick an item from the manufacturer when a customer orders. You can keep your initial cost down since you do not require inventory or warehousing space. 

Dropshipping on Shopify requires you to install various apps that you can use to link with suppliers. Once you source products from these suppliers, list them on your site, then launch your online shop. 

Shopify dropshipping is a viable option for small businesses since it requires a limited amount of money. Besides, you can conveniently use Shopify fulfillment to handle all your customers’ orders. 

Make Money from Social Media 

You can use Shopify collabs, a current influencer marketing program from Shopify. Suppose you have a vast following on social media. You can refer your followers to some products you like and earn a commission from every purchase they make. 

Therefore, you can create your small business to monetize your social media. Once you apply and secure a chance in the program, you can apply to work with various brands, make money from your followers’ purchases, and create content.

Make Money from Handmade Products 

If you run a craft business, you can use Shopify to sell your handmade goods on your website and other platforms. Shopify has social media sales. Therefore, you can market your goods on TikTok, Instagram, and Facebook. As a startup business, you can purchase TikTok Followers & engagement to gain the trust of new visitors. Furthermore, you can use a third-party App to integrate Etsy and Shopify to market your craft goods. 

Selling Downloads and Digital Goods 

You can start a small business to sell digital products like e-books, sheet music, spreadsheet templates, embroidery patterns, and more. You do not have to worry about supplier relationships, inventory management, or shipping. 

Additionally, you can accept custom logos, templates, label designs, and other digital product orders, depending on your skills. Various Shopify apps facilitate digital downloads, including one from Shopify.

 If you offer a service, give precise details of the work involved for every price and what the client should expect. Shopify proposes that you create templates to communicate with your clients. 

Assist other Business Owners in Creating Shopify Stores 

Once you become a Shopify expert, other small businesses might be willing to pay for your services in setting up their online stores. You can market yourself as a freelance Shopify website developer. On the other hand, you can partner with web developing companies to offer your services. 

Again, you can apply to partner with Shopify and help Shopify owners build, migrate, or troubleshoot their stores. You can earn a percentage from the clients’ future sales or charge a fixed fee. 

As a partner, you can also create your profile in Shopify’s expert marketplace and have clients hire you for various projects. Here, you can charge a flat fee for your services, but a 10% cut goes to Shopify. 

Selling Vintage Goods 

Many people find vintage goods sustainable and trendy. So, you can start a small e-commerce business to sell thrift or vintage products like clothing. You can list your goods from your Shopify store using third-party apps. Moreover, you can use social media since Shopify integrates directly with Instagram and Facebook. 

Become an Affiliate 

You can become a Shopify affiliate if you are a content creator with a loyal audience, an active website, and an e-commerce experience. By referring customers, you can earn $150 after they have signed up for a complete Shopify plan. 

Tips to Make Money on Shopify 

Making money on Shopify is straightforward. Check out the following easy tips. 

  • Work on a specific niche 
  • Describe your services and products precisely 
  • Be flexible and proactive 

Shopify is a reliable platform for small businesses to grow and increase their sales. It allows you to reach more potential clients and reduce operational costs. By reading this blog post, you will have ideas for using Shopify for small businesses.

ALSO READ: The Ethics of Data Privacy in Digital Marketing

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