Increasing downloads boosting the Companies
The coronavirus outbreak has ensured lockdowns all over the world including India. As people are in quarantine, most of them are looking for different indoor activities and online gaming is topping their preferences list. Gaming companies like Paytm First Games have seen a significant uptick in downloads of its app and the time spent and engagement in their online games has also increased manifold. Moreover, there has been about 10 percent uptick in number of concurrent users of 9stacks, an online poker platform.
Furthermore, Adda52, an online poker website saw the average time spent by a user every day on their platform grow by 18 percent over the past couple of weeks. MPL (Mobile Premiere League), a mobile e-sports platform also saw a 400 per cent increase in the number of daily gameplays for the WCC (World Cricket Championship) game. Hello Play, a social gaming platform run by Mech Mocha also saw a 15 per cent increase in the time spent per daily active user.
Significant growth and rising Investment
As smartphones are becoming affordable day in and day out with easy access to the internet, the online gaming industry has been growing significantly in India over the past couple of years. Data from Statista shows that there were over 114 million users in mobile gaming segment in India, which is expected to rise up to 174 million by 2024.
This scenario has grabbed the attention of the investors. Data from Tracxn shows that the investments in this sector have been on a rise since 2017 and last year. Furthermore, to capitalize on the current surge and to keep users on their platform engaged, companies are also coming with several new attractive features.