Every online business owner on the planet is focused on growth. Once you start to successfully grow and scale an online business, you can experience lots of benefits. Some of the best benefits include:
- Increased revenue
- Stronger brand reach
- More customers
Knowing that these benefits are within touching distance, it’s a no-brainer that you’ll want to get your hands on them — especially if you’re a small online business looking to boost cash flow.
Although it’s impossible to put a specific number on it, the current estimate is that there are between 12 and 24 million active online businesses. This is a crazy number of online businesses, which is why it’s so important that you start to grow your online business now. Otherwise, you’ll risk getting left behind.
Let’s make sure that you stay ahead of your competitors instead of falling behind them. To get started, follow these five easy and low-cost methods to grow your online business:
1. Use an Internet Marketing Agency
The main key to growing your online business is online marketing. Online marketing is a big umbrella term for marketing activities that are done over the Internet. For example, you have:
- SEO marketing
- Social media marketing
- Email marketing
If you’re an online business owner with little to no marketing experience, the prospect of online marketing could be completely alien to you, or you might be an experienced owner but lack the resources to truly nail your online marketing campaigns.
Whichever side you can relate to, it’s an excellent idea to use the services of an internet marketing agency like clickintelligence.com. Essentially, this is like passing the marketing baton to an expert, who will then care of your online business marketing for you. It’s a no-brainer if you’re looking to boost your website traffic and increase your online business sales
2. Join Shopify
Shopify is fast becoming one of the most important eCommerce platforms in the world. Through Shopify, you can gain access to an unlimited number of customers who you can then sell your products and services to.
In 2022 alone, almost 649 people purchased something from a Shopify store. Don’t let your online business miss out on this!
3. Make Your Website Mobile-Friendly
Over the past six months, 79% of smartphone users have made an online purchase using their mobile device, whether it’s an iPhone or Android. Therefore, you need to make your website mobile-friendly. Otherwise, you’re going to miss out on vital online sales from mobile customers.
4. Start to Provide Customer Incentives
Customer incentives are rewards that make customers go and buy your products. When you don’t have any incentives, customers will be significantly less interested. Here are some effective customer incentives that countless big online businesses use:
- Free shipping
- Special discounts
- Loyalty points
- Early access
- Personalized products
Once your customers are incentivized to make purchases, you’ve won half of the battle.
5. Be Active on Social Media
Through social media, you can promote your online business, post valuable content, provide customer service, and much more. Plus, social media is a great way to prove to new customers that you can be trusted. Get started by joining the main social media trinity, which is Facebook, Instagram, and Twitter.
ALSO READ: 15 Sensible Tips For Growing Your Business
